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Fake News is Acid Trip : Acetate Newspaper

Date: 2022. 11
Location: Providence RI
Design Studio I with Pouya Ahmadi
The project delves into the metaphorical communication of design through visual form, with my chosen metaphor being "Fake News is Acid Trip." This metaphor symbolizes how we fall into the trap of fake news, much like the disorienting experience of an acid trip. In recent years, the alarming rise of fake news and misinformation has become a pressing concern. The widespread use of social media has made it incredibly easy for false information to spread rapidly. Moreover, individuals often trust the sources they encounter on their personal timelines, making it challenging to distinguish between truth and falsehood. The consequences of the dissemination of fake news and misinformation can be perilous, fueling public mistrust, division, bias, agitation, and even violence. To portray the intricate nature of this issue, I constructed a newspaper entirely composed of transparent acetate, layering each page to evoke a sense of depth and confusion. My intention was to capture the overlapping and overwhelming nature of information, allowing fake news and misinformation to flourish in our society.

︎︎︎ The red sheet acts as a symbolic representation of the veil that covers up conflicting reports, altered quotes, and doctored images, which are often employed to sway our emotions and manipulate our perceptions of a given subject. When flipped over, it reveals the truth behind these modifications and exposes the deceptive nature of the information.
This element serves as a reminder to the audience about the crucial importance of critical thinking and fact-checking. Moreover, it urges them to question the validity of information presented to them, ultimately empowering them to make more informed judgments.

︎︎︎ The presence of fake news can have a profound and far-reaching impact on people's perceptions, often leading to significant divisions among social groups. When false or misleading information is disseminated widely and unchecked, it can reinforce existing biases, deepen divisions, and create an "us vs. them" mentality.
This reinforcement of biases can also lead to the formation of distinct ideological factions, making it increasingly difficult for individuals to engage in meaningful dialogue or find common ground.

ARted : An Immersive Art Learning App

Date: 2022. 01. 06 – 2022. 02. 09
Location: Providence, RI
‘UI/UX’ Wintersession with Adam Smith
Credit: Woojae Kim
“ARted” is an innovative fusion of Augmented Reality(AR), art and education, designed as a supplemental art eduction app. This app is targeted towards students and educators who struggle to practice art during the pandemic. Traditional e-learning methods often fail to satisfy their artistic pursuits, making it difficult for them to fully engage in classes and enjoy practical, hands-on trainings.
According to the statistics, the pandemic has significantly prompted the adoption of AR in the education sector as a lot of schools have turned remote. AR tools have been successfully applied in many subjects such as science, math, etc. We thought art is one special field where AR can actually encourage curiosity, inspire critical thinking, and intense creativity.

Through “ARted,” users are able to go on virtual trips to world-renowned art museums and destinations from the comfort of their classroom or home. In addition, the immersive learning features allow users to dive into each subject and experience learning beyond what pictures, videos, or text can provide. Lastly, this app offers hands-on experiences, utilizing AR and hand detecting technology.

The development of this app involved extensive plannings, research, and iterative processes encompassing various steps such as mind mapping, conducting customers surveys, user storyboards, navigation mapping, virtual simulations, and more. Our primary goal was to articulate what value this app could deliver to our target users.

︎︎︎ User Personas & Storyboards
To gain a comprehensive understanding of our target users and their unique requirements, we employed user personas, stories, and storyboards in our development process. By examining the demographics, goals, motivations, and pain points of students and educators, we were able to deeply empathize with their perspectives and tailor the app to address their specific needs and desires.
Through visual representations of the user's journey, we could effectively analyze the app's various features, actions, and user interactions.
For instance, we had a ceramics major student as a potential user who faces challenges in honing her technical skills due to remote learning. After discovering our app “ARted,” she finds a solution by utilizing the hand-detecting technology to create pottery, resulting in a successful submission of her work. 
This process enabled us to visualize and sequence the user experience, identify potential pain points, gaps, or areas of improvement, and continually enhance the app.

︎︎︎ Navigation Mapping We visually mapped out the navigation flow within the app, outlining how users move from one screen to another and access different functionalities.
By creating a navigation map, we could strategially plan and organize the app’s structure, ensuring that it is easy to navigate and understand for the users. It also helped in uncovering any usability issues or complexities that might hinder the user’s ability to navigate smoothly.
Moreover, it provided a shared understanding between me and my partner about how the app should be structured and how different components should connect.

︎︎︎ Color Palette & App Icon Development Color palette selection is important because colors evoke emotions, create visual hierarchy, and establish the overall aesthetic of the app. By selecting blue as the main color swatch for our app, we aim to convey a sense of reliability, stability, and credibility to users. Furthermore, the color blue provides a calming effect on individuals, which promotes a sense of focus and concentration while using the app. For the app icon, which is often the first impression users have of the app, we focused on how we could convey the essence of the app effectively. Therefore, we combined the letter A and a monitor form that establish a visual connection to the app’s identity and brand. The letter A represents the initial of the app’s name, and the inclusion of a monitor suggests the use of technology and digital media, indicating that the app provides a digital learning experience. It once again signifies that users can access art education and engage with visual content through the app.

︎︎︎ Low Fidelity PrototypeBefore we jumped into the actual prototyping, we created basic representations of the app’s interface and functionality using wireframes and digital mockups. Since these prototypes are relatively quick to create and modify, we could experiment with different design options, gather feedback, and iterate rapidly to refine the app’s concept and features.
This iterative process helped us identify potential issues or improvements early on, reducing the likelihood of revisions during later stages of development.

︎︎︎ ︎ Final Prototype Flow of our app “ARted” ︎

︎ Update (2023. 07): I firmly believe Arted’s impact extends far beyond the immediate challenges, persisting as a powerful tool even as the pandemic gradually fades away. In recognizing that individuals continue to face barriers in accessing art education due to personal circumstances, our primary goal is to ensure inclusivity, making art education available to all, including those with disabilities or financial limitations. By incorporating AR and virtual experiences, ARted breaks down barriers and provides an immersive platform for individuals to engage with art on their own terms. Our app seeks to revolutionize the art field, creating a space where everyone, regardless of their circumstances, can explore their creativity, gain valuable skills, and find joy in the world of art.

THE RAVE Festival

Date: 2022. 12
Location: Providence, RI
Design Studio I with Pouya Ahmadi
This project was to develop a visual identity series for a mock music festival, which includes creating flyers, poster, and a website. The key requirement was to establish a cohesive visual system across all elements. I took the collage from the previous work and utilized pixelations and hue adjustments to distort the visual. I adapted 4 distinctive images to represent different music genres. Each website page was then crafted using distinct shapes derived from transformed images.
For the website, I implemented an interactive feature. When users click on a specific artist, the main song by the artist would play, accompanied by cube movements in the background that mimic the rhythm and melody of the music.
Additionally, I created flyers and a poster that align with the festival’s overarching theme.

Beginning With Uniqueness : Merch Design 

Client: Simone Handbag Museum

Date: 2020. 11. 16 – 2020. 12. 01        
Location: Seoul, South Korea

Simone Handbag Museum houses over 300 vintage and historical bags, dating back to 1550. For this project, they aimed to take inspiration from the vintage bags collection and create a contemporary line of products that would appeal to today’s customers.
I wanted to pay homage to the vintage bags on display while also creating something that would be relevant to today’s trends. I decided to focus on common items that people use daily, such as stationeries, tote bags, and accessories. I played around with textures and unexpected arrangements of design elements to create a modern twist on classic styles. The result was a line of merchandises, including a phonecase, cardholder, notebook, pen, umbrella and a tote bag, that is both eye-catching and practical. 

RORSCHA : Typeface Design

Date: 2022. 09
Location: Providence, RI
Type I with Ernesto Aparicio
The typeface “Rorscha” draws its inspiration from the Rorschach inkblot test. In the profound depths of its psychological assessment, the inkblots materialize in a captivating and enigmatic manner, often invoking resemblances to various animals or other objects. I sought to capture the essence of ambiguity of those visuals within my design.
“Rorscha” embodies a harmonious blend of whimsy and refinement. Its curves dance alongside shape spikes, mirroring the allure of the original inkblots. Also, it embraces the fluidity of meaning and form, enticing the eye to explore the hidden depths within.

C. 2023 Janice Lee │ All Rights Reserved.